How to develop a compelling value proposition and why marketing is important

Join the ODI Startup Mentoring Session about Marketing

Session title:

How to develop a compelling value proposition and why marketing is important

Lead by:

Perry Le Dain, a marketing professional and the Head of Corporate Marketing AT&T.

Since 2001 Trade Commissioner he has been working at the Embassy of Finland assisting startups and SMEs to enter the UK market. Certified Management Consultant since 2012, he focuses on market entry, routes to market, value propositions, branding etc.


Wednesday 13th April 11:30am-12:30pm (UK Time).

Agenda for the session:

  • Intro
  • Presentation by Perry
  • Group discussion
  • Extra Q&A 1:1
  • Wrap up

You can join the session in person at the ODI office in London or remotely via hangout.

Posted in Events.